In recognition of the growing number of MedTech executives turning to online sources for news and information, MassMEDIC will launch a new communications strategy in 2015 designed to deliver the information members want in the format they need to keep pace with this dynamic and ever-changing industry.
In January 2015, MassMEDIC will cease publication of this e-newsletter and focus its communications efforts to its members on three online channels: a MassMEDIC blog, LinkedIn and Twitter. The blog will serve as the centerpiece of MassMEDIC member communications, featuring commentary on the latest industry news and trends, legislative updates, events information, and guest blogs by members on hot topics impacting the MedTech space. MassMEDIC blog content will be publicized via the MassMEDIC LinkedIn group (with over 1,700 members) and MassMEDIC Twitter account.
Stay tuned for more information in the final months of 2014.