January 2006

 

 
Biomedical Marketing Association to Host IVD Marketing Excellence Conference in May



From May 21-26, the Biomedical Marketing Association (BMA) and Babson Executive Education will hold an executive education program on strategic marketing practices in the IVD industry. The program will address a range of issues, including measuring marketing performance and best practices in determining product pricing and distribution. For further information and registration details, please click here.